Exploring Power BI Custom Visuals: The Globe Map

In this tutorial, Devin Knight introduces you to the powerful Globe Map custom visual for Power BI. The Globe Map is a dynamic 3D globe visualization that supports both bar chart and heat map overlays, allowing you to represent complex geographical data with enhanced visual appeal.

Power BI’s Globe Map visual offers a striking three-dimensional representation of geographically anchored data. Unlike conventional flat maps, the Globe Map immerses users in a spherical context, enabling intuitive exploration of spatial distributions at global scale. Though it echoes the functionality seen in Microsoft Excel’s Power Map, the Globe Map immerses audiences in a more immersive data experience, even if it does not yet support sequenced time-based animation. By layering various visual elements like stacked columns, heat zones, and scatter indicators, users can surface complex geographic trends and patterns that traditional charts might obscure.

Deepening Spatial Insight with the Globe Map

This 3D mapping tool empowers analysts to uncover multifaceted patterns across cities, regions, and nations. Rather than interpreting raw tabular figures, stakeholders are drawn into visual storytelling. For instance, tax revenue aggregates per city can be depicted as extruded bars rising from city locations, while denser revenue concentrations create vibrant heat zones. Juxtaposing multiple visual layers provides cognitive context—impactful for highlighting urban hotspots, regional outliers, or geographic dependencies that might otherwise go unnoticed.

Globally scaled visuals offer clarity for multinational or geographically dispersed datasets. Whether identifying high-return fiscal centers or mapping underleveraged municipal zones, the Globe Map engages data consumers with immersive representations that elevate analytical clarity and memorability.

Custom Visual Configuration and Resource Accessibility

This module invites users to build proficiency with the Globe Map through hands-on assets. Essential downloadable resources include:

  • Power BI’s custom Globe Map visual (a .pbiviz file)
  • A workbook titled City Tax Returns.xlsx containing structured fiscal data
  • A completed demonstration file—Module 24 – Globe Map.pbix—illustrating end-to-end implementation

With these resources, users can replicate example workflows, test variable combinations, and experiment with layered visualizations. The completed PBIX file serves as a reference point for applying best practices, layering strategies, and map styling nuances, enabling learners to customize its configuration for their own datasets.

Configuring Layered Visuals for Maximum Impact

The Globe Map supports several visual layering types:

  • Extruded columns rising above city markers to represent numeric values
  • Heat intensities applied to terrestrial surfaces highlighting intensity clusters
  • Scatter bubbles with variable size and color coding for detailed correlation insights

Users can manipulate layer opacity, thickness, color gradients, and altitude scaling to balance visibility and aesthetics. Interactive camera controls allow zoom, rotation, and angle adjustments, making global and regional effects more engaging. Hover tooltips and clickable markers enable deeper data inspection without cluttering the visual plane.

Use Cases Where 3D Visualization Shines

The Globe Map excels in scenarios where geography is a critical dimension:

  • Municipal tax analysis by city or region
  • Environmental monitoring like emissions distribution
  • Sales performance across global markets
  • Epidemiological data visualizations depicting disease prevalence

Its immersive format resonates with both technical and non-technical audiences—making it a powerful storytelling medium for dashboards, boardroom presentations, and embedded analytic portals.

Performance Considerations with Custom Visuals

Because Globe Map is a custom visual built using JavaScript frameworks, it introduces additional rendering considerations. Performance tends to scale with dataset volume, map layers, and browser capabilities. Best practice includes filtering datasets for operational dashboards, optimizing data model structures, and testing across device types to confirm responsiveness. While the Platform’s standard visuals offer consistent performance, custom visuals like this deserve thoughtful tuning to avoid sluggish behavior.

Dialogue Between Visualization and Governance

Custom visuals are powerful yet require governance oversight. Globe Map implementations should be vetted to ensure they comply with organizational standards—especially in environments bound by data sensitivity rules. Administrators can manage deployment through Power BI governance policies, enabling only certified, vetted visuals across report collections. This approach balances visual sophistication with security, ensuring creative freedom remains aligned with corporate risk postures.

Becoming Proficient with Globe Map Through Guided Learning

Our training portal provides step-by-step instructions to help you build your first Globe Map visual:

  1. Import the downloaded visual file into your Power BI report
  2. Connect to the City Tax Returns dataset and assign geography fields
  3. Add revenue metrics to column and heat layers
  4. Customize color, size, and altitude settings to match data distribution
  5. Interact with the map—rotate, zoom, and hover to validate insight delivery

Learners also gain exposure to topics like typological best practices, browser compatibility testing, and performance trimming.

Expanding Beyond the Globe Map’s Current Capabilities

While the current version doesn’t support sequenced, time-based animation, users can simulate temporal dynamics by developing multiple bookmarks or page layers. For example, snapshots of revenue distribution each quarter can be overlaid with navigational bookmarks to simulate animation. Though requiring manual effort, this delivers narrative flow and reveals trends without native animation workflows.

Embedding Globe Map into Strategic Reporting Frameworks

Once mastered, the Globe Map can be embedded into executive dashboards or external portals, elevating report impact and engagement. Combined with slicers, filters, and cross-report drill-through, Globe Map becomes an operational dashboard centerpiece—blending spatial intelligence with interactivity. Stakeholders can pivot between region types, geographies, or temporal segments, enriching narrative depth while preserving clarity.

Elevating Geospatial Narratives in Power BI

The Globe Map visual transforms spatial data into immersive analytics experiences that amplify analytical understanding. By combining layered visuals, interactive dynamics, and three-dimensional rendering, report authors can reveal insights that would remain hidden on flat projections. With governance-aware deployment, performance tuning, and creative configuration, the Globe Map becomes a compelling tool for global-scale storytelling.

Exploring the Advanced Capabilities of the Globe Map Visualization in Power BI

The Globe Map visual in Power BI presents users with an immersive, three-dimensional platform for mapping geographically structured data. Beyond its captivating visual effect, this custom visual brings advanced mapping features that elevate spatial analysis—making it particularly valuable for audiences working with globally distributed metrics. Let’s delve into its key characteristics, practical applications, and configuration possibilities.

Panoramic 3D Globe Visualization for Global Data Insights

At its core, the Globe Map offers a full 360-degree representation of the Earth, rendering geographical data on a spherical surface. This immersive format sets it apart from flat maps by allowing users to visually explore patterns across vast intercontinental distances. Whether displaying revenue by country, population density by city, or environmental measurements, the Globe Map ensures that global distributions feel more natural and compelling.

The globe’s rotation and zoom functions enable detailed inspection of regions—from G20 nations to remote archipelagos—without compromising context. Moreover, layer transparency enables users to continue viewing sphere features like mountain ranges and oceans, helping preserve spatial awareness even once data layers are applied.

Multi-Layer Analytical Depth with Bar, Heat, and Scatter Displays

One of the most powerful facets of the Globe Map visual is its support for multiple data layers. Analysts can superimpose visual elements such as extruded bar columns, gradient heat overlays, and proportional scatter markers onto the globe’s surface.

Extruded bar indicators are excellent for representing precise values—such as insurance claim volumes or annual sales totals. Heat maps, by contrast, use gradient color density to highlight intensity clusters, making it easier to recognize regional hot spots at a glance. Scatter bubbles remain a versatile tool for showing relationships between variables, particularly when incorporating correlational metrics like average household income versus city population.

By combining these layers, users can create rich, multifaceted visual stories. For example, to explore global insurance claim trends, one might place bars to show claim count per country, overlay a heat layer to depict average payout amounts, and add scatter bubbles to highlight regions experiencing consistent trend anomalies.

Use Cases That Propel Strategic Decision-Making

The Globe Map visual shines across multiple domains where geography informs performance, risk, or behavior.

Global Insurance and Claims Analysis

When evaluating regional claim volumes, integrating data such as claim count, payout amount, and claim severity reveals the true scale of obligations. Users can compare emerging markets against established regions easily.

International Sales and Marketing Reporting

Marketing professionals can layer sales volume, lead acquisition, and conversion rate using different visual formats. This layered spatial insight encourages more informed allocation of budget and resources.

Environmental and Public Health Monitoring

For initiatives like air quality tracking or chronic disease prevalence, the Globe Map enables the visualization of trends over time across continents. Layers may highlight pollution intensity alongside health outcome correlations.

Geopolitical and Supply Chain Visualization

Global supply chain managers can identify production hubs, shipping nodes, and demand clusters—utilizing size and heat layers to visualize capacity, throughput, or disruption risk.

These use cases underscore the Globe Map visual’s ability to contextualize data patterns in a planet-scale frame of reference, aiding executives, analysts, and frontline professionals alike.

Customizing Aesthetic and Data Presentation via Format Pane

The Globe Map’s Format pane—activated through the paintbrush icon—gives report makers granular control over how data appears. Among the available settings, the Data Colors section stands out as a powerful tool for adapting visuals to meet both analytical clarity and internal styling objectives.

By customizing bar colors, heat gradients, or marker hues, users can align visuals with corporate color palettes or designate color ranges to signify categories (e.g. low, medium, high). Altering opacity of overlays ensures base globe details such as latitude lines and topography remain visible, enhancing spatial orientation. Other customizable features include tooltip content, layer thickness, bubble sizes, and altitude scaling.

These configuration options allow users to push the globe visual beyond default settings—making it fit seamlessly within narrative frameworks or branded dashboards. It also enables audiences to focus better on regions of interest without visual clutter.

Performance and Rendering Considerations

Custom visuals like Globe Map often draw on vector libraries and WebGL for rendering, making them more performance-sensitive than built-in chart types. As data volume increases or layers compound, rendering overhead may become noticeable.

To preserve smooth interaction, analysts should consider:

  • Aggregating data by region rather than plotting every city
  • Employing filters or slicers to limit spatial density
  • Testing visualization behavior across varied hardware and browsers
  • Monitoring load times and spinner response when rotating or zooming

Following these best practices ensures that the immersive experience remains responsive and intact across devices and viewing contexts.

Integrating Governance for Visual Consistency and Security

In environments governed by strict data policies, custom visuals must be managed carefully to reduce risk. Globe Map visuals should be vetted and added through the Power BI Admin Portal. Approved visuals can then be distributed organization-wide to maintain visual consistency, support performance standards, and secure corporate data.

This governance ensures report creators rely on vetted visuals, preventing accidental import of untested or potentially insecure visuals. Certified visuals undergo more rigorous vetting as compared to visuals uploaded privately, offering an additional layer of trust.

Enhancing Learning Through Applied Resources

To make the most of the Globe Map visual, hands-on resources—such as a custom .pbiviz file, a curated dataset, and a finished Power BI file—are invaluable. Working directly with these materials allows users to explore layer configuration, color schemes, and spatial storytelling without starting from scratch. Learners can deconstruct best practices within the template and repurpose them with their own data for real-world application.

This approach accelerates knowledge acquisition and boosts confidence when applying Globe Map visuals in production reports.

Elevating Spatial Intelligence with Globe Map in Power BI

The Globe Map visual in Power BI offers a spectacular yet deeply insightful way to explore spatial data. Through multi-layered representations, 3D immersion, and extensive customization, it transforms raw geodata into engaging narratives suitable for strategy, monitoring, and exploration.

However, to unleash its full potential, users must consider performance optimization, governance alignment, and intelligent layer configuration. By combining technical know-how, design acumen, and spatial reasoning, reports built with Globe Map become powerful tools for decision-making in global contexts.

Advanced Visual Configuration Techniques in Power BI

Power BI transcends standard charting by offering an expansive range of universal visual configuration settings that can be applied across all visuals—including the Globe Map. Mastery of these formatting tools can significantly enhance clarity, alignment, and aesthetic harmony throughout your reports. This exploration delves into additional visual settings such as background customization, bordered frames, and aspect ratio controls, shedding light on how they influence usability and presentation. Later, we’ll provide refined direction for continued learning via our on-demand instruction platform and complementary resources.

Customizing Background and Border Attributes

Visual elements within Power BI should be as much about clarity as they are about creativity. Applying background color and border styling to visuals is an understated yet impactful way to guide viewer attention and establish visual hierarchies in your report layouts.

Within the Format pane, under the General or Visual section, you can define:

  • Background color and transparency to differentiate visuals without overwhelming the page
  • Border color, thickness, and curvature—including rounded corners—for subtle emphasis or separation
  • Shadow effects or outline toggles to make visuals “pop” against background elements

These features can help reinforce narrative flow, highlighting critical charts or maps while ensuring less relevant visuals remain in the background—literally.

When employed judiciously, backgrounds and borders help create logical zones for different dashboards, reports, or data categories, improving comprehension and visual appeal.

Locking Aspect Ratio for Visual Integrity

Maintaining consistency across interactive dashboards is essential for preserving context and reducing misalignment. The aspect ratio lock feature ensures that when visuals are resized—such as scaling from desktop to mobile view—they retain proportional integrity and readability.

Under the General section in the Format pane, toggling “Lock aspect” prevents distortion or truncation of axis labels, titles, or legends. This setting is especially important for spatial visuals, where the distortion of shape or scale could lead to misinterpretation of data points.

Utilizing Universal Formatting for Enhanced Cohesion

Beyond borders and aspect ratios, Power BI offers additional global formatting controls that contribute to polished report design:

  • Padding and margin controls to manage spacing around visuals
  • Title configuration options including font, size, color, and alignment
  • Tooltip formatting to refine interactive callouts
  • Layering options to set visual z-order and overlap behavior

By applying consistent formatting across visuals, authors can ensure a cohesive narrative flow—whether moving from charts to tables, maps to slicers, or text boxes to images.

Efficient Workflow: Templates and Themes

To streamline report development, Power BI supports the use of templates and themes:

  • Templates (.pbit files) allow you to preserve formatting defaults, layout structure, and visual configuration while enabling data refresh through connected sources
  • Themes (.json files) define a corporate color palette, font styles, and standardized formatting, ensuring new visuals adhere to brand guidelines automatically

Templates and themes are powerful tools for enforcing visual standards at scale—eliminating repetitive formatting tasks and enabling consistency across multiple reports or workspaces.

Continued Learning Through Our Training Platform

Elevating your Power BI modeling and visual design skills is an ongoing journey. Our on-demand training platform offers a structured curriculum that covers everything from essential dashboards to advanced spatial visuals. Learners can explore guided modules on universal visual formatting, visual pane mastery, and report optimization strategies.

Key advantages of our training include:

  • Interactive, scenario-based lessons built around real-world business use cases
  • Downloadable sample files—including maps, charts, and theme templates—to reinforce learning
  • Instructor-led walkthroughs showing how to apply formatting features across different visual types

Our resources also extend into advanced modules, diving into performance tuning, mobile layout adjustment, and accessibility best practices.

Exploring Complementary Blog and Video Resources

In addition to our platform, practitioners can enhance their Power BI proficiency by engaging with curated content from leading thought leaders such as Devin Knight. His blog posts and video breakdowns offer practical tips for applying universal formatting features, building complex visuals, and troubleshooting common challenges.

These external guides complement training modules by providing alternate examples, visual code snippets, and insights into community-driven best practices.

Applying Advanced Formatting in Real-World Scenarios

To appreciate the value of universal visual customization, consider two illustrative scenarios:

Scenario A: A financial analyst designs a monthly KPI dashboard. Utilizing border, title, and padding controls, they create clearly separated sections for revenue performance, expense analysis, and balance sheet items. Aspect ratio locks keep line charts accurate when viewed on mobile devices.

Scenario B: A geographic health report integrates a Globe Map visual displaying vaccination data. The author uses themed background shading, border outlines, and locked aspect ratios to ensure the map maintains visual coherence alongside nearby bar charts and tables—across screen sizes and embedded report formats.

These examples underscore how advanced formatting tools help create dashboards that feel purposeful, branded, and professional—without sacrificing interactivity or insight.

Future-Proofing Your Power BI Reports

As organizations evolve, so do their reporting requirements. By embedding universal formatting standards—especially through templates and themes—you ensure long-term consistency. New visuals, even when retained by others, inherit appropriate styles through shared theme files. This not only preserves visual integrity but simplifies knowledge transfer and handoffs between teams.

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Conclusion

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